Female shoppers in Ipswich are being urged to dig out their unwanted bras and help make a huge difference to the lives of sex-trafficking survivors.
Soroptimist International Ipswich and District are holding a collection day at the busy Sailmakers Shopping Centre from 10am until 4pm on Saturday 7th October .
For every 100 bras, either new or gently used, that are donated on the day will help women in Mozambique, Kenya and El Salvador who have been the victims of sex trafficking to earn their own living and keep them safe from being re-trafficked. The initiative is part of the Purple Teardrop Campaign and enables survivors to set up their own business selling second hand bras, which are seen as a status symbol in these countries and command a good price.
Joyce Boorman, secretary of Soroptimist International Ipswich and District, said:
“We want to help as many women and girls as possible but it’s an uphill struggle. Donating an unwanted bra is a small thing to do, especially for us in the UK, but it will it make a huge difference to their lives.”
Mike Sorhaindo, Manager of Sailmakers Shopping Centre, said:
“This is a fantastic idea and a wonderful cause and I’m sure it will be well supported.
Soroptimist International Ipswich and District held a similar collection earlier this year, which asked for women to dig out their drawers – literally.
The Purple Teardrop Campaign is a Soroptimist International initiative and follows the work against human trafficking done by European and Northern England Soroptimists, whose campaign colours and ribbons are purple.
One of the cornerstones of Soroptimist International’s work, is the objective to ‘end human trafficking and all forms of violence against women and girls’. Trafficking has a harrowing effect on the mental, emotional and physical wellbeing of the women and girls ensnared in its web.
Beyond the physical abuse, trafficked women suffer extreme emotional stress, including shame, grief, fear, distrust and suicidal thoughts.
For more information, visit: www.sigbi.co.uk